Advertise Sustainably with SKP.
Make it Simple, Make it Memorable.
Are you an established company looking to increase brand recall in the Market?
An SME looking to break through the clutter to gain brand recognition?
Or a dynamic startup wanting to gain brand awareness?
Advertising with SKP may be your cost-efficient and effective marketing solution!
Leverage on our networks and let your brand travel across Singapore and reach your audience!
In today’s digital age where consumers are overwhelmed by ads from a variety of channels - break through the advertising clutter and put your brand right in their hands. AdsCuppa/AdsPak are SKP's unique offerings where we provide our customers a chance to put your brand right into every hand of your intended audience through Sustainable Cups/Bags Advertising. As your audience drink their beverage/carry their shopping bags around, they will savour the story that you are telling.
As compared to costly ATL marketing and the extremely competitive and saturated digital market, something as dynamic as cups/bags may present the breakthrough opportunity for your brand to make an impression on your target audience. Gamification is what makes experiences fun and engaging. Cups advertising also acts as the perfect O2O(Online to Offline, Offline to Online) converging point as exclusive content, information, promotion and discounts can be embedded on the cups via QR CODES which will entice your target audience to reach your intended landing pages.
Additionally, with the rise in sustainability initiatives, you can even co-brand your cup/bags with EcoVue, our 100% biodegradable series and hit your sustainability and advertising goals at the same time! WIN-WIN!
Advertisements
on the go…
Why Advertise On Cups/Bags?
Large Reach
Each cup is exposed to at least 6 people. This greatly increase your brand awareness.
Cost Efficient
More affordable than traditional ATL marketing channels and separated from the competition in the digital space.
Drives Engagement
Most people have their phones with them 24/7 now be it whether they are consuming a beverage or shopping. Customers can interact with your brand on the spot. (Visit website, QR code, Promo code)
Sustainable Advertising
We have fully eco-friendly options for your sustainable advertising needs! The cups and bags you will be using are from our sustainable range - EcoVue biodegradable cups and Kraft bags. Hit your sustainability goals and marketing goals at the same time!
Best Time
Research shows that people are the most receptive when drinking. Hence, they are more likely to recall your message.
Long Exposure
Customers will be exposed to your brand for at least 30 minutes - crucial in building brand recall.
Non Intrusive
Subtle advertising through cups/bags is not jarring and builds brand recall and trust through pleasant subliminal messaging.
Zero Wastage
There will be zero wastage as cups/bags advertising leverages on existing cups/bags already in circulation! We are generating value as long as possible by creatively using them!
Why Us?
Market Leader and Largest Supplier of disposable packaging in Singapore
As a trusted household brand with multiple awards under our belt, we are the market leader and largest supplier of disposable packaging in Singapore. Also, as a major distributor of cups in Singapore with exclusive channels, we are the sole company in Singapore that can fulfill certain extensive distribution.
Fulfill your sustainability goals with our biodegradable cups/bags
With the rise of sustainability initiatives, co-brand your cup/bag with our green EcoVue branding and let your audience know that you are supporting a sustainable effort as well while executing your marketing campaigns!
Win-win!
Leverage on our Extensive and Reliable distribution networks
Our extensive and reliable distribution networks built over 40 years in business will ensure that your cups get to where they are supposed to be within the most effective time period. Leverage on our exclusive retail channels - 46 outlets across the island for maximum exposure!
Measurable and Trackable Campaigns
The cups/bags are like your landing pages, but in physical form. With attractive and eye-catching design, consumers will be likely to partake in potential promotions via QR codes/Promo codes - effectively driving offline to online conversions. Cost per click in this case could very well cost less than Google Ads or budget spent on ATL marketing.
Reduce Media Wastage,
Reach your Target Audience via our Established and Diversified partners
Cups/bags advertising is the perfect way to connect with your target audience on a personal level to drive a strong call to action. We have established and diversified partners nationally, spread across premium CBD locations, office building foyers, food courts, hawker centres, tertiary institutions, heartland areas and more. We effectively reduce media wastage by only targeting the people you want to reach.
How it works?
Get Your Brand Known in
4 Simple Steps…
How It Works
Let your brand travel across Singapore and reach your audience in 4 simple steps:
Define your target audience & areas.
Pick the geographical locations/venues from our vast network.
We estimate the cost of production & launch according to design and duration of campaign.
Campaign Launch!